Creating a New Campaign

A Campaign is the name given to an email that you send out to your contacts. Each of these campaigns allows you to track your emails progress giving you many useful statistics including:

How many people: Open your emails Click your links Get bounce-backs Unsubscribe Put your email into spam

These statistics can help you decided the success of your email marketing, and help you target those who have expressed an interest. The guide below will show you how to set up a new Campaign in Toolkit Broadcast.


1) Login to Toolkit Broadcast at: www.toolkitbroadcast.co.uk

2) Click the Campaigns tab. This will display a list of all your current campaigns.



3) Click the New Campaign button located towards the top-right of the page.



4) On the drop-down that appears, click the Email Campaign link.



5) This will open up a new window, where all your Contact Lists will be displayed. Select the list you would like to send your email out to, then click Next.



6) The next page displays the settings for your campaign. Simply fill in the details for your campaign:

Name: The name of your Campaign. (For example, "Special Offers Campaign")

From Name: The person or company the email is from. (For example, "Joe Bloggs" or "Company Ltd")

From Email: The email address you would like your email to be sent from. This will allow the recipients to reply if they are interested in the contents of your email / newsletter.

Email Subject: The subject you would like to appear on your email. (For example, "Special Offers from Your Company")

When you have finished, click Next.



7) This page is where we will create your email to be sent. This can be done by typing out your email into the box labelled "Your Newsletter" below.

If you have upgraded to one of our Professional Newsletter designs, you can select Insert Template. This will allow you to select your newsletter template, then customise the content to best suit your campaign.

When you have finished writing your email, click Next.



8) The next page allows you to test your email before sending it out to all your contacts. We highly recommend doing this as it will allow you to see exactly what your contacts will receive. Simply type in your email address, or select one of your previous test addresses from the list  of emails below.

When you are ready, click Send Test and an email will be sent to your mailbox. If you would like to make any changes to your email, click Previous and make your amendments. Otherwise, click Next.



9) Finally, we need to schedule your email to be sent. This can either be sent right now, or scheduled to be sent at a later time or date. The great thing about scheduling is that you can que up various emails to be sent, even if your going to be out of the office!

Select your choice from the options as shown in the screenshot below:



10) Once you are confident your email is ready to be sent, click the Schedule button.



You have successfully created your new Campaign.