While the meta keyword element is now widely acknowledged to have little SEO value, certain search engines still refer to meta keyword content. It's always a good idea to thoroughly theme your pages, including meta keywords. Generally meta keyword content does not appear in search result listings content or in areas visible to human visitors. Meta Keyword details Placement You can add meta tag for the website as a whole, and to individual pages. How to update page keywords. How to add meta data to the site as a whole. Format "keyword, keyphrase one, keyphrase two" Limitations Maximum character limit - 250 Characters [ avoid keyword stuffing, it doesn't help & could hurt ] Meta Keyword optimisation tips - Limit the number of core phrases targeted on a single page, stick to 2-3 core phrases (max)
- Limit the number of total phrases targeted on a single page, stick to 6-8 related phrases (max)
- With similar phrases, avoid repeating core phrase parts back-to-back (ie free SEO guide, SEO guide)
- Limit title to target phrases relevant to the page, avoid irrelevant words (ie remotely related phrases)
- Use phrases relevant to your page's content, avoid phrases the content can't support
- Include the exact target phrases, common plurals, and tenses (ie SEO guide, SEO guides)
- Each keyphrase should be separated by a comma & space, no double spacing (ie keyword, keyword)
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